Why Is It Important To Know All About Golden Ratio In Design?

Why Is It Important To Know All About Golden Ratio In Design?

Originally posted 2020-09-01 16:40:01.

When I told my designers that I’m going to share the knowledge that I have gained so far about the design field, they were very happy. I told them about few topics that I am going to cover and also asked them:

What else should be there which is very important and every designer should know?

The answer was:

“The Golden Ratio In Design”

They said that they self-taught themselves and golden ratio in design was not taught in college. I was shocked to hear this. I mean they are one of the best designers I have got in Mount Woods Studio and that too from a very reputed college but still they didn’t cover this topic.

So I told them I will do my best and try to provide a proper insight so that others can learn from it.

So Without any further delay let’s start today’s topic:

What Is Golden Ratio In Design?

If I tell you Golden Ration in Design is based on numeric numbers will you believe it. If not, then yes Golden Ratio is based on magical numbers. 

This is not a maths class but hang in there.

While I was researching, I was also surprised to see this.

Being an Engineer, until and unless I don’t know the root cause, my curiosity never ends. 

The Golden ratio in Design is the combination of maths, nature and practical application. It adds a lot of value in your design and those who use it wisely, their design makes complete sense.

Golden Ratio is not new to the 21st century, in fact it is used and practised throughout the design history to give visual appeal. As the golden ratio is the combination of nature and mathematics, it’s the perfect combination of balance and harmony.

Simply, the golden ration is a shape with a proportion of 1 to 1.618. It is also called golden rectangle and golden mean.

Source: Medium

According to National Geographic:

Two numbers are in the golden ratio if the ratio of the sum of the numbers (a+b) divided by the larger number (a) is equal to the ratio of the larger number divided by the smaller number (a/b).

The golden ratio is about 1.618, and represented by the Greek letter phi, Φ.

The golden ratio is best approximated by the famous “Fibonacci numbers.”

Let’s get back to school for a minute.

I know I told you this is not a maths class but we have to understand this completely.

Fibonacci numbers are a never-ending sequence starting with 0 and 1, and continuing by adding the previous two numbers. The next numbers in the Fibonacci sequence, for instance, are 1,2,3, and 5.

1 (0 1)
2 (1 1)
3 (2 1)
5 (3 2)

The ratios of sequential Fibonacci numbers (2/1, 3/2, 5/3, etc.) approach the golden ratio. In fact, the higher the Fibonacci numbers, the closer their relationship is to 1.618.

2/1 = 2
3/2 = 1.5
5/3 = 1.66666666 . . .

Don’t get scared by this.

From a flower to galaxies, from digital media to print media, from web design to any other design, it is everywhere.

I’m sure you might have seen this image while searching on google or another websites. There might be different examples which is being given.

So the next question that arises is:

How Do You Use Golden Ratio In Design?

There are two ways to use Golden Ratio:

a) Set up the design using a grid based on the ratio.

b) Do nothing because it will apply automatically whether you do it intentionally or not.

There is one issue while applying the golden ratio. As the technology is changing rapidly, the applications on which designs are implemented are also changing.

In this case, the screen size of mobiles, canvas on which design is created, desktop screen size differ a lot.

These are very few examples that I’m giving to you there can be more. You don’t know whether others are using the golden ration or not.

So How to resolve these issues?

Your goal should be to create parts within the design that fits each and every shape. 

Few years back there were no responsive web pages but now we do have. Someone must have thought that in future there will be different screen sizes and devices which will cause many problems. So the problem was resolved by introducing responsive web designs and now everyone uses it.

Why Does the Golden Ratio Matter In The Design Field?

Well, every designer has this voice from inside that he/she wants to become a better designer, and wants to add more value to his work and to clients. Each time he/she creates a new design it should become a masterpiece and better than the previous one.

So if you are among those designers who want to become better then definitely you should use a golden ratio in your designs. It will help you create something that has value, establish the right connection to emotion and visual tone. The main point here is to understand and acknowledge it, in order to create the best design, golden ratio is important. It helps in creating balance and scale the design.


Golden ratio is everywhere and you cannot escape it whether intentionally or unintentionally. With practise your designs will become better.

So practise as much as you can and let us know what you think about the golden ratio. How was your experience when you started using it, what was the improvement you have seen. Do let us know in the comment section below.

Also, let me know if I have missed anything or made any mistakes. Do bring those in front of me so that I can also become better.

We are working hard to build a design community and your comments will boost our morale. If you want to be a part of this community then join Mount Woods Studio Design Academy to learn more things about design and marketing. Here we discuss how to become better by every means and how to generate leads for your business.


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